Mobile app development is no longer just for the big names. While tech giants like Google and Facebook set the trend with things like Gmail, Google Maps, Instagram etc, the industry is opening up for all players and there's a lot to be gained by getting in on the action. Mobile apps can be used to improve everything from branding and customer engagement, to direct marketing. But, because they evolve from advancements in technology, they change with the times. That's why if you're looking to cement and grow your business, you should be aware of what changes are taking place in the mobile app world. Here are a few new trends to look out for that will likely shape the future of mobile app development...
These trends will define the future of mobile app development
The e-commerce trend has been gaining traction over the last few years as consumers adapt to buying items and conducting transactions online. Now, in the wake of e-commerce's success, m-commerce has emerged as a new trend in mobile app development. Put simply, it refers to mobile commerce, but that can be anything from mobile banking to retail or ticketing services. With the popularity of in-app payment options like Apple Pay, mobile app developers will soon have to build applications that can process transactions without physical credit or debit cards. In the future, customers will be used to making purchases with mobile phones, or even wearables...
They're not just a fashion statement. Wearable technology has become a major trend, with over 19 million wrist-worn wearables shipped out between 2019 and 2020. They're making an impact in industries from sport, fitness and fashion to healthcare, with insights and information delivered to customers in innovative ways. These gadgets are connected to mobile apps, which means they'll have a great influence in the future of mobile app development strategies. There's an opportunity for vendors, accessory makers and app developers to play with the idea of smart watches, smart jewellery, on-body healthcare sensors and a variety of sensors embedded in clothes or shoes.
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3). Internet of Things
Most new technological developments depend on the Internet of Things (IoT) and mobile-connected smart objects. It's been predicted that this year will see the development of billions of smart objects like LED light bulbs, toys, domestic appliances, sports equipment, medical devices and controllable power sockets. These objects will communicate through an app on a smartphone or tablet, which means developers will need to come up with ways to display and analyse the given information and allow mobile devices to act as 'remote controls' for IoT objects. App capabilities will have to adapt to new demands in IoT development.
4). Location and Motion Sensors
We don't realise how many of our everyday apps depend on location information. We use a navigation app to get to work, a food-delivery app to order our lunch or get groceries delivered, and a ride-share app after a night out. And they all depend on various levels of location capabilities on our mobile devices. In terms of motion-sensing apps, they're used in security systems, anti-theft strategies, games and power-saving devices. Combine them and you'll be able to provide highly personalised services like smart lighting at home. Mobile app development in the future will have to navigate these specific demands.
5). Enterprise Mobile Management
The purpose of Enterprise Mobile Management (EMM) is to streamline businesses and their operations. This is usually done with a combination of people, processes, and technology, and now mobile computing is emerging as the latest solution to managing day-to-day activities. Enterprise mobile app development includes device management, mobile app management, app wrapping and containerization, and file and data sharing and synchronization. With these tools, you can manage business security, finances, and operations from the convenience of a tablet or smartphone. It's expected that EMM tools will grow and improve to the point where future enterprise mobile apps will cover everything from security and mobile management to support technologies.
6). Application Performance Management
In order to test and monitor the success of a mobile app, you need various application performance management (APM) tools. Over the years, these tools have improved so that app developers can track app behaviour and deliver insights and stats about things like which mobile devices and operating systems are adopted, user behaviour and the success of certain features. But, as business infrastructures and the application landscape shifts to the cloud, APM tools are expected to provide real performance benefits across systems with virtual perimeters. Today's businesses need robust tools that can monitor resources used by applications, correlate that data with meaningful user insights, and align performance with business processes. There are new challenges to overcome in the future of mobile app development.